IML has partnered with Unilever’s Comfort and Omo on their largest campaign of the year, “Share a Touch of Love”, for the last 5 years.
The success of the campaign has seen the initiative grow on a tremendous scale to the point that in the last three years, we have won one
of the most sought after accolades three times in a row, the celebrated Guinness World Record.
Each year, Unilever has accredited IML with more and more responsibility for the logistical management of the campaign and
in 2016 we were given the 360 degree management of all aspects of the project.
Continuing the success in the UAE and expanding the campaign into Qatar for the first time enabled us to reach more than 65 outlets
across malls, stores and community centers. Partnerships with Splash and Careem Cars also gave further weight to the campaign.
Contending against much competition in 2016, IML and Unilever set the new record at 295,122 clothes collected for a charitable campaign on behalf of Red Crescent.
The campaign was a huge success almost doubling the previous years' results!
IML has partnered with Unilever's Comfort and Omo on their largest campaign of the year, "Share a Touch of Love", for the last 5 years...
The IML Group has been recognized for it’s work in helping these Unilever brands break the world record for charity! ...
This is an incredibly exciting regional collaboration as the IML Group specialises in creating unique and targeted marketing initiatives and Fitness First is a world ....
IML is pleased to announce that it has successfully obtained Sedex accreditation. Sedex is a nonprofit membership...
IML is proud to announce its receipt of the prestigious "Best use of Cinema" award for its outstanding Swatch watch campaign in the UAE...
IML increases the size of its Hyper and Supermarket universe by adding 18 new power retailers...
IML implements a creative communication tool to show Visa acceptance in luxury stores and outlets across the region...
The IML Group company Bayo Trading, has opened up operations in Zambia and Botswana ...
The IML Group has launched a new division called IML Employment Services, who can help you with your staffing and visas requirements ...
DHI was recently named as Vodafone Qatar's 2011 "Partner of the Year for its innovative thinking, passion, and high-quality services ...
IML has recently completed the first anniversary of its on-going partnership with the MALCO Group in KSA ...
IML has recently launched a brand new and highly impacfful Trade Marketing Programme into KSA. The programme allows FMCG clients to identify their...