Merchandising

IML merchandisers are trained individually prior to starting a project, in order to have full understanding of the client’s requirements and to effectively manage product merchandising in assigned territories.

IML currently deploys over 200 merchandisers across the region to support its clients. The various teams guarantee brand uniformity across the retail landscape. All product ranges are maintained as per the intended planograms or store agreements maximizing sales opportunities. POSM materials are reviewed, maintained and reports on competitive activity are collated.